BRANDS OF SANTA
To answer the question, we made 12 new versions of Santa. Each inspired by a different brand, and each made in the style of the iconic Santa illustrations of the 1920s and 30s.
To answer the question, we made 12 new versions of Santa. Each inspired by a different brand, and each made in the style of the iconic Santa illustrations of the 1920s and 30s.
We released the Santas via owned social channels and PR before releasing a documentary about our illustrator and his creative process.
My role: Came up with several of the Santa ideas, helped oversee the illustration work.
My role: Came up with several of the Santa ideas, helped oversee the illustration work.